Corporate Identity and Branding
PharmabelleGraphic and Packaging Design
Founded in Australia, Pharmabelle is a rapidly growing skincare brand offering a range of botanically-based, chemical-free, and cruelty-free skin and body care products. When Pharmabelle introduced its set of nine all-natural face and body products, Creasant was happy to help create a packaging that reflects the brand’s true ethos.
Creasant also took on the product photography and market collateral design for the line, establishing a cohesive brand identity in consumers' minds.
Less is more
The set of products is crafted from 9 different plant extracts. Creasant went for a natural look that emphasizes the brand’s spirit and depicts the combination of nature and efficacy in the products. The pure white represents the brand’s wholesome nature. The watercolour botanical illustrations not only bring in elegance but also provide instant identification of the ingredients. All nine illustrations come together on the gift box as if forming a blossoming field, incorporating the brand’s Australian roots in the feel.
